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Giant organizations have branded themselves by branding their stationeries to their own employees for the sense of uniqueness and ownership of the brand. It is a subtle way of creating brand awareness to their employees. This is one of the very relevant parts among 7 P’s in marketing i.e physical evidence. Branding stationery items like water holder, pen holder, pens, notebooks etc are critical for an organization.
Giant organizations have branded themselves by branding their stationeries to their own employees for the sense of uniqueness and ownership of the brand. It is a subtle way of creating brand awareness to their employees. This is one of the very relevant parts among 7 P’s in marketing i.e physical evidence. Branding stationery items like water holder, pen holder, pens, notebooks etc are critical for an organization.